I'm Adam Ruf, SF-based full-stack UX Designer, and member of the Design team at Twitch where I help people save time and have fun achieving their streaming goals.
After hours, when I'm not mentoring the next generation of UX designers, I support entrepreneurs with freelance UX strategy and end-to-end design support.
I help teams achieve their product or service design goals through lean user research and design strategy, focusing on rapid prototype development to quickly learn what works, what doesn't, and why.
I also provide mentorship for startups and individual designers growing their design cultures and careers, respectively.
Happy Thanksgiving! I hope you're enjoying something special today. :-)
Tomorrow I'm mentoring at UXNight in SF (10/19)! I highly recommend it for designers, entrepreneurs, and app developers to get actionable feedback from design experts. Hope to see you there!
Cannaly's a tech startup providing a marketplace platform for manufacturers and retailers of cannabis-infused products. Working with the founders, I leveraged proven content strategies, like social proof, repeated CTAs, and imagery to help visitors better understand Cannaly's offering.
I wanted a faster way to create attractive user dialogue flows than using Sketch, so I built a simple MVP that allows UX designers to create a dialogue flow between a user and an app and then print to PDF or paper to share with stakeholders.